Amazon Ads Educator: Amazon chooses Rutigliano
Amazon has selected Daniele Rutigliano as an Official Amazon Ads Educator, recognizing a professional journey built over more than twenty years of experience in ecommerce, marketplaces, and digital advertising.
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What it means to be an Amazon Ads Educator
Amazon Ads Educators are marketing professionals and experts selected and certified by Amazon.com who are part of a global program and community dedicated to official and advanced training on the platform’s advertising solutions.
Their role is to share knowledge and experience with sellers, brands, and agencies, explaining strategies and methodologies to use Amazon’s advertising tools more effectively.
Educators also take part in dedicated training and professional development initiatives, regularly engaging with other members of the international community. These activities include events such as the European Amazon Ads Educator Summit, held in Milan, and the EU Business Accelerator in London.
The goal is to help companies and professionals better understand the opportunities offered by Amazon Ads, optimize their advertising investments, and make more informed use of tools such as Sponsored Products, Sponsored Brands, and Amazon DSP, Amazon’s Demand-Side Platform.
More than twenty years of experience in ecommerce
Since 2005, Daniele Rutigliano has been working in online sales with Aproweb Srl, an Italian ecommerce agency specializing in the development of ecommerce projects and online growth strategies. Rutigliano has worked alongside Italian and international companies, focusing on ecommerce development, SEO, advertising, digital strategies, and the internationalization of online sales.
His extensive experience with Aproweb was later complemented by an increasingly specialized focus on marketplaces through Akkountweb Srls, a marketplace agency dedicated to the Amazon ecosystem and to supporting companies that already sell, or want to start selling, on the platform.
Through Akkountweb, Rutigliano has further deepened his knowledge of marketplace operations, from account management and growth strategies to the planning and optimization of Amazon Ads advertising campaigns.
In 2021, he also founded Assecomm, the first ecommerce association in Albania, of which he serves as President. The non-profit association, headquartered in Tirana, brings together players from across the Balkans operating in the online sales sector, creating synergies among companies from different countries and providing training in a rapidly growing market.
Experience in university education
Alongside his entrepreneurial activity, education and training represent an important part of Rutigliano’s professional career.
Since 2021, Rutigliano has been teaching at university level as an adjunct professor, bringing into the classroom knowledge developed through daily work with companies, ecommerce platforms, and digital marketing projects.
His academic experience includes long-standing collaborations with LUM Giuseppe Degennaro University and SSML Bona Sforza in Bari, together with several international training activities, including programs delivered for Chambers of Commerce and internationalization organizations such as ICE/ITA and Promos Italia.
University teaching is a central part of his approach to education: constantly connecting theory, tools, and real-world cases, enabling students, startup founders, entrepreneurs, and ecommerce managers to understand not only how platforms work, but above all how ecommerce, advertising, and purchasing behaviors are evolving.
A career combining business, education, and advertising
Amazon’s decision to involve Daniele Rutigliano as an Amazon Ads Educator therefore represents another step in a professional journey combining more than twenty years of entrepreneurial experience, daily work in the ecommerce and marketplace sectors, and extensive experience in training students, professionals, and businesses.
A career built through hands-on experience and focused on sharing increasingly specialized expertise in ecommerce and digital advertising.
